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The soup industry comprises products such as canned or packaged wet soup, dry soup and dry bouillon, and microwaveable soups. Soup is often seen as a comfort food, which keeps you warm during the winter months.
The market of condensed wet soup is highly concentrated and can be described as a duopoly consisting of the Campbell Soup Corporation and private label manufacturers. Eight out of ten condensed wet soup brands listed in the sales ranking belong to one of both vendors. The dry soup market is dominated by Unilever Bestfoods North America.
A recent survey revealed that over 50 percent of U.S. consumers have used dry soup or bouillon in 2020. In addition to category sales in the supermarket aisles, soup may also be enjoyed in the grocery store's deli department. Soup stations were named as an important area to concentrate on by U.S. retail executives in 2017. In order to increase the deli department traffic, some 35 percent of U.S. retailers considered active sampling/events as single most important strategy.
This text provides general information. Statista assumes no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text.
Published by Statista Research Department, Mar 14, 2024
Key insights
- Sales of wet broth/stock in the U.S.
- 1.1bn USD
Detailed statistics
U.S. soup dollar sales 2016, by category
- U.S. unit sales of condensed wet soups
- 1.18bn
Detailed statistics
U.S. soup unit sales 2016, by category
- Sales share of wet broth/stock from U.S. private label soups
- 23.8%
Detailed statistics
U.S. private label market: soup dollar sales share 2016, by category
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Editor’s Picks Current statistics on this topic
Further recommended statistics
Overview
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- Premium Statistic Revenue of the soups industry in the U.S. 2019-2029
- Premium Statistic Which prepared foods U.S. consumers buy in grocery stores 2017
- Premium Statistic U.S. retailers' focus in the deli department 2017
- Premium Statistic U.S. retailers' opinion on strategies that will increase deli department traffic 2017
Overview
- Premium Statistic Revenue of the soups industry in the U.S. 2019-2029
Revenue of the soups industry in the U.S. 2019-2029
Revenue of the soups industry in the U.S. 2019-2029 (in billion U.S. dollars)
- Premium Statistic Which prepared foods U.S. consumers buy in grocery stores 2017
Which prepared foods U.S. consumers buy in grocery stores 2017
Most commonly purchased prepared foods in grocery stores among consumers in the United States in 2017
- Premium Statistic U.S. retailers' focus in the deli department 2017
U.S. retailers' focus in the deli department 2017
What areas of your deli operations will you concentrate on enhancing during 2017?
- Premium Statistic U.S. retailers' opinion on strategies that will increase deli department traffic 2017
U.S. retailers' opinion on strategies that will increase deli department traffic 2017
What do you consider to be the single most important strategy to build incremental deli department traffic?
Retail sales
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- Premium Statistic Soup dollar sales growth in the United States in 2017, by type
- Premium Statistic Soup unit sales growth in the United States in 2017, by type
- Premium Statistic Sales of private brand prepared frozen food U.S. 2018, by category
- Premium Statistic Growth in sales of prepared frozen food U.S. 2018, by category
- Premium Statistic Sales growth of fresh deli prepared foods in grocery stores in the U.S. 2021
- Premium Statistic U.S. soup market: average price per unit 2016, by category
- Premium Statistic U.S. private label market: average soup price per unit 2016, by category
Retail sales
- Premium Statistic Soup dollar sales growth in the United States in 2017, by type
Soup dollar sales growth in the United States in 2017, by type
Dollar sales growth of soup in the United States in 2017, by type
- Premium Statistic Soup unit sales growth in the United States in 2017, by type
Soup unit sales growth in the United States in 2017, by type
Unit sales growth of soup in the United States in 2017, by type*
- Premium Statistic Sales of private brand prepared frozen food U.S. 2018, by category
Sales of private brand prepared frozen food U.S. 2018, by category
Dollar sales of private brand prepared frozen food in the United States in 2018, by category
- Premium Statistic Growth in sales of prepared frozen food U.S. 2018, by category
Growth in sales of prepared frozen food U.S. 2018, by category
Year-on-year change in dollar sales of prepared frozen food in the United States in 2018, by category
- Premium Statistic Sales growth of fresh deli prepared foods in grocery stores in the U.S. 2021
Sales growth of fresh deli prepared foods in grocery stores in the U.S. 2021
Sales growth of fresh deli prepared foods in grocery stores in the United States in 2021
- Premium Statistic U.S. soup market: average price per unit 2016, by category
U.S. soup market: average price per unit 2016, by category
Average price per unit of soup in the United States in 2016, by category (in U.S. dollars)
- Premium Statistic U.S. private label market: average soup price per unit 2016, by category
U.S. private label market: average soup price per unit 2016, by category
Average price per unit of private label soup in the United States in 2016, by category (in U.S. dollars)
Company and brand facts
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- Premium Statistic Leading vendors of condensed wet soups in the United States 2017
- Premium Statistic Sales of the leading condensed wet soup brands in the U.S. 2017
- Premium Statistic Leading vendors of ready-to-serve wet soups in the U.S. 2017
- Premium Statistic Sales of the leading ready-to-serve soup brands of the U.S. 2017
- Premium Statistic Leading vendors of dry soup in the United States 2017
- Premium Statistic Sales of the leading dry soup brands of the U.S. in 2017
- Premium Statistic Leading manufacturers of frozen soup in the U.S. 2016, based on dollar sales
- Premium Statistic Leading manufacturers of frozen soup in the U.S. 2016, based on unit sales
Company and brand facts
- Premium Statistic Leading vendors of condensed wet soups in the United States 2017
Leading vendors of condensed wet soups in the United States 2017
Leading vendors of condensed wet soups in the United States in 2017, based on sales (in million U.S. dollars)
- Premium Statistic Sales of the leading condensed wet soup brands in the U.S. 2017
Sales of the leading condensed wet soup brands in the U.S. 2017
Sales of the leading condensed wet soup brands in the United States in 2017 (in million U.S. dollars)
- Premium Statistic Leading vendors of ready-to-serve wet soups in the U.S. 2017
Leading vendors of ready-to-serve wet soups in the U.S. 2017
Leading vendors of ready-to-serve wet soups in the United States in 2017, based on sales (in million U.S. dollars)
- Premium Statistic Sales of the leading ready-to-serve soup brands of the U.S. 2017
Sales of the leading ready-to-serve soup brands of the U.S. 2017
Sales of the leading ready-to-serve wet soup brands of the United States in 2017 (in million U.S. dollars)
- Premium Statistic Leading vendors of dry soup in the United States 2017
Leading vendors of dry soup in the United States 2017
Leading dry soup vendors in the United States in 2017, based on sales (in million U.S. dollars)
- Premium Statistic Sales of the leading dry soup brands of the U.S. in 2017
Sales of the leading dry soup brands of the U.S. in 2017
Sales of the leading dry soup brands of the United States in 2017 (in million U.S dollars)
- Premium Statistic Leading manufacturers of frozen soup in the U.S. 2016, based on dollar sales
Leading manufacturers of frozen soup in the U.S. 2016, based on dollar sales
Leading manufacturers of frozen soup in the United States in 2016, based on sales (in million U.S. dollars)
- Premium Statistic Leading manufacturers of frozen soup in the U.S. 2016, based on unit sales
Leading manufacturers of frozen soup in the U.S. 2016, based on unit sales
Leading manufacturers of frozen soup in the United States in 2016, based on unit sales (in 1,000s)
Consumption
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- Premium Statistic Consumption of canned or packaged soup, broth and stock in the U.S. 2020
- Premium Statistic Forms of canned or packaged soup, broth and stock consumed in the U.S. 2020
- Premium Statistic Brands of canned or packaged soup, broth and stock consumed in the U.S. 2020
- Premium Statistic Amount of canned or packaged soup, broth and stock consumed in the U.S. 2020
- Premium Statistic Consumption of dry soup and dry bouillon in the U.S. 2020
- Premium Statistic Brands of dry soup and dry bouillon consumed in the U.S. 2020
- Premium Statistic Amounts of dry soup and dry bouillon consumed in the U.S. 2020
- Premium Statistic Consumption of shelf-to-microwave oven dinners, entrees and soups in the U.S. 2020
- Premium Statistic Brands of shelf-to-microwave oven dinners, entrees, soups consumed in the U.S. 2020
- Premium Statistic Amounts of shelf-to-microwave oven dinners, entrees,soups consumed in the U.S. 2020
Consumption
- Premium Statistic Consumption of canned or packaged soup, broth and stock in the U.S. 2020
Consumption of canned or packaged soup, broth and stock in the U.S. 2020
U.S. population: Do you use canned or packaged soup, broth and stock?
- Premium Statistic Forms of canned or packaged soup, broth and stock consumed in the U.S. 2020
Forms of canned or packaged soup, broth and stock consumed in the U.S. 2020
U.S. population: Which forms of canned or packaged soup, broth and stock do you use most often?
- Premium Statistic Brands of canned or packaged soup, broth and stock consumed in the U.S. 2020
Brands of canned or packaged soup, broth and stock consumed in the U.S. 2020
U.S. population: Which brands of canned or packaged soup, broth and stock do you use most often?
- Premium Statistic Amount of canned or packaged soup, broth and stock consumed in the U.S. 2020
Amount of canned or packaged soup, broth and stock consumed in the U.S. 2020
U.S. population: Which amount of canned or packaged soup, broth and stock have you used in the last 7 days?
- Premium Statistic Consumption of dry soup and dry bouillon in the U.S. 2020
Consumption of dry soup and dry bouillon in the U.S. 2020
U.S. population: Do you use dry soup and dry bouillon?
- Premium Statistic Brands of dry soup and dry bouillon consumed in the U.S. 2020
Brands of dry soup and dry bouillon consumed in the U.S. 2020
U.S. population: Which brands of dry soup and dry bouillon have you used most in the last 7 days?
- Premium Statistic Amounts of dry soup and dry bouillon consumed in the U.S. 2020
Amounts of dry soup and dry bouillon consumed in the U.S. 2020
U.S. population: How many packages of dry soup and dry bouillon have you used in the last 7 days?
- Premium Statistic Consumption of shelf-to-microwave oven dinners, entrees and soups in the U.S. 2020
Consumption of shelf-to-microwave oven dinners, entrees and soups in the U.S. 2020
U.S. population: Do you eat shelf-to-microwave oven (not refrigerated) dinners, entrees and soups?
- Premium Statistic Brands of shelf-to-microwave oven dinners, entrees, soups consumed in the U.S. 2020
Brands of shelf-to-microwave oven dinners, entrees, soups consumed in the U.S. 2020
U.S. population: Which brands of shelf-to-microwave oven (not refrigerated) dinners, entrees and soups do you eat most often?
- Premium Statistic Amounts of shelf-to-microwave oven dinners, entrees,soups consumed in the U.S. 2020
Amounts of shelf-to-microwave oven dinners, entrees,soups consumed in the U.S. 2020
U.S. population: How many packages of shelf-to-microwave oven (not refrigerated) dinners, entrees and soups have you eaten in the last 30 days?
Consumption of leading canned or packaged soup brands
3
- Premium Statistic Amount of Campbell's Condensed Soup canned or packaged soup eaten in the U.S. 2020
- Premium Statistic Amount of Campbell's Chunky canned or packaged soup eaten in the U.S. 2020
- Premium Statistic Amount of Progresso canned or packaged soup, broth or stock eaten in the U.S. 2020
Consumption of leading canned or packaged soup brands
- Premium Statistic Amount of Campbell's Condensed Soup canned or packaged soup eaten in the U.S. 2020
Amount of Campbell's Condensed Soup canned or packaged soup eaten in the U.S. 2020
U.S. population: How many cans or jars of Campbell's Condensed Soup canned or packaged soup, broth or stock have you eaten in the last 7 days?
- Premium Statistic Amount of Campbell's Chunky canned or packaged soup eaten in the U.S. 2020
Amount of Campbell's Chunky canned or packaged soup eaten in the U.S. 2020
U.S. population: How many cans or jars of Campbell's Chunky canned or packaged soup, broth or stock have you eaten in the last 7 days?
- Premium Statistic Amount of Progresso canned or packaged soup, broth or stock eaten in the U.S. 2020
Amount of Progresso canned or packaged soup, broth or stock eaten in the U.S. 2020
U.S. population: How many cans or jars of Progresso canned or packaged soup, broth or stock have you eaten in the last 7 days?
Consumption of leading dry soup brands
3
- Premium Statistic Amount of Knorr Bouillon dry soup / bouillon eaten in the U.S. 2020
- Premium Statistic Amount of Nissin Top Ramen dry soup / bouillon eaten in the U.S. 2020
- Premium Statistic Amount of Lipton Soup Secrets dry soup / bouillon eaten in the U.S. 2020
Consumption of leading dry soup brands
- Premium Statistic Amount of Knorr Bouillon dry soup / bouillon eaten in the U.S. 2020
Amount of Knorr Bouillon dry soup / bouillon eaten in the U.S. 2020
U.S. population: How many packages of Knorr Bouillon dry soup / bouillon have you eaten in the last 7 days?
- Premium Statistic Amount of Nissin Top Ramen dry soup / bouillon eaten in the U.S. 2020
Amount of Nissin Top Ramen dry soup / bouillon eaten in the U.S. 2020
U.S. population: How many packages of Nissin Top Ramen dry soup / bouillon have you eaten in the last 7 days?
- Premium Statistic Amount of Lipton Soup Secrets dry soup / bouillon eaten in the U.S. 2020
Amount of Lipton Soup Secrets dry soup / bouillon eaten in the U.S. 2020
U.S. population: How many packages of Lipton Soup Secrets dry soup / bouillon have you eaten in the last 7 days?
Consumption of leading shelf-to-microwave soup brands
3
- Premium Statistic Amount of Chef Boyardee Microwave shelf-to-microwave dinners in the U.S. 2020
- Premium Statistic Amount of Compleats Hormel shelf-to-microwave dinners eaten in the U.S. 2020
- Premium Statistic Amount of Campbell's Soup At Hand shelf-to-microwave dinners in the U.S. 2013
Consumption of leading shelf-to-microwave soup brands
- Premium Statistic Amount of Chef Boyardee Microwave shelf-to-microwave dinners in the U.S. 2020
Amount of Chef Boyardee Microwave shelf-to-microwave dinners in the U.S. 2020
U.S. population: How many packages of Chef Boyardee Microwave shelf-to-microwave oven dinners entrees and soups have you eaten in the last 30 days?
- Premium Statistic Amount of Compleats Hormel shelf-to-microwave dinners eaten in the U.S. 2020
Amount of Compleats Hormel shelf-to-microwave dinners eaten in the U.S. 2020
U.S. population: How many packages of Compleats Hormel shelf-to-microwave oven dinners entrees and soups have you eaten in the last 30 days?
- Premium Statistic Amount of Campbell's Soup At Hand shelf-to-microwave dinners in the U.S. 2013
Amount of Campbell's Soup At Hand shelf-to-microwave dinners in the U.S. 2013
U.S. population: How many packages of Campbell's Soup At Hand shelf-to-microwave oven dinners entrees and soups have you eaten in the last 30 days?