History | Little Debbie (2024)

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1960 1962 FAQs

1960

INTRODUCTION OF THE FAMILY PACK

In 1960, McKee Baking Company pioneered the “family pack,” a family sized carton of 12 or more cellophane wrapped cakes. Individually sold, 12 cakes would sell for a total of 60¢. The price of the new 12-count family pack carton was 49¢.

LITTLE DEBBIE® IS CREATED

Ever wonder where the name Little Debbie came from? From O.D. McKee’s granddaughter, of course! O.D. thought his granddaughter, Debbie, would be the perfect face for his delicious treats, and on August 23, 1960, the brand was born.

LITTLE DEBBIE PORTRAIT BY PEARL MANN

The first full-color Little Debbie portrait was created in 1960, the same year as the original line art version. It was introduced on packaging later in the year. Pearl Mann's illustrations were very popular in the 1950s and 1960s, but none of her best-known works are as recognizable and enduring as the Little Debbie portrait. Although the portrait has been modified slightly through the years, it endures to this day and is seen by millions of shoppers and snackers daily!

1962

FULL COLOR CARTONS

By 1962 several different varieties of Little Debbie snacks were available with full color cartons that showed off delicious pictures of the snacks!

SWISS CAKE ROLLS

O.D. McKee took a trip to a European trade show looking for “the next big thing.” The cake, a miniaturized version of a popular dessert called “roulade”, was being crafted by several bakeries he toured. Once back in Tennessee, he started production on two lines and the Swiss Rolls were added to the Little Debbie line up a year later.

History | Little Debbie (2024)

FAQs

History | Little Debbie? ›

Little Debbie

Little Debbie
McKee Foods Corporation is a privately held and family-owned American snack food and granola manufacturer headquartered in Collegedale, Tennessee. The corporation is the maker of Drake's Cakes, Fieldstone Bakery snacks and cereal, Little Debbie snacks, and Sunbelt Bakery granola and cereal.
https://en.wikipedia.org › wiki › McKee_Foods
is the granddaughter of O.D. McKee, who founded the snack cake company along with his wife and business partner, Ruth. It all started during the Great Depression, when almost a quarter of the United States was unemployed and desperate, including the McKees.

What is the story of Little Debbie? ›

Little Debbie's is a snack cake brand that was first introduced in 1960 by McKee Foods Corporation, a family-owned bakery in Collegedale, Tennessee. The brand is named after the founder's granddaughter, Debbie McKee-Fowler.

Is Little Debbie an Adventist company? ›

From sundown Friday to sundown Saturday, known as the Sabbath, the Little Debbie logos are covered or removed, and the crew wears non-Little Debbie attire as a condition of sponsorship because McKee Foods was founded and is run by owners who are Seventh-day Adventists.

Where is Debbie McKee-Fowler now? ›

Debbie McKee-Fowler currently holds the position of Executive Vice President and serves on the McKee Foods Board of Directors.

Who is Little Debbie in real life? ›

Debbie McKee-Fowler is the granddaughter of the brand's founder O.D. McKee. O.D. and his wife, Ruth, founded McKee Foods in 1934. O.D. had spent some time selling Virginia Dare cakes out of his car and found he could successfully support his growing family through door-to-door sweets.

Who is the girl on the Little Debbie logo? ›

Debbie McKee-Fowler is the original inspiration for the Little Debbie logo and is currently the Executive Vice President of McKee Foods, the company created by her grandfather.

Is Little Debbie a southern thing? ›

The story of Little Debbie begins with O.D. McKee, a Chattanooga, Tennessee, business man, who began selling 5-cent homemade snack cakes during the Great Depression. Along with his wife Ruth, McKee purchased a bakery, in the back of which the young family would live.

What religion is the McKee family? ›

And though the Company Statement begins with a faith-infused Family Statement — "The McKee family acknowledges the providence of God in our continued success." — you'd be hard-pressed to find evidence of the founders' Seventh Day Adventist faith without an encyclopedic knowledge of NASCAR.

What religion is closest to 7th Day Adventist? ›

Adventist theology is distinctly Protestant, and holds much in common with Evangelicalism in particular.

What does the Seventh-day Adventist Church own? ›

In both Australia and New Zealand, Sanitarium Health and Wellbeing Company owned by the church manufactures such brands as So Good, Up & Go and Weet-Bix.

What is Little Debbie's most popular snack? ›

While you might think Swiss Rolls took the cake, Fudge Rounds were found to be the most popular Little Debbie snack in the country, taking the top spot in 13 states. Surprisingly, Swiss Rolls were the most popular in only one state: Michigan.

How rich is the McKee family? ›

McKee Foods is the company that produces Little Debbie-branded snacks, and the family that shares its name had an estimated net worth of $1.5 billion in 2015 according to Forbes. Zippia says that McKee Foods' total revenue grew to $1.7 billion in 2021 and the company employs just under 6,000 people.

Who owns Little Debbie? ›

Little Debbie Vending and Fieldstone Bakery brands were developed by McKee Foods Corporation, a leader in the baking industry for nearly 60 years, best known for the Little Debbie brand snack cakes, with over 1 billion dollars in annual sales.

Are Hostess and Little Debbie the same company? ›

McKee Foods, which makes Little Debbie snack cakes, snapped up Drake's Cake, which includes Devil Dogs and Yodels. The rest, including Twinkies and other Hostess cakes, was acquired by Metropoulos & Co. and Apollo, for $410 million.

How old is the original Little Debbie? ›

O.D. thought his granddaughter, Debbie, would be the perfect face for his delicious treats, and on August 23, 1960, the brand was born. The first full-color Little Debbie portrait was created in 1960, the same year as the original line art version.

What race is Lil Debbie? ›

Lil Debbie was born and raised in Albany, California. She is of Italian descent and has dual Italian and American citizenship. After graduating high school, she went on to study fashion design at FIDM. Later, she dropped out due to "having too much homework".

Did Little Debbie buy a hostess? ›

McKee Foods, which makes Little Debbie snack cakes, snapped up Drake's Cake, which includes Devil Dogs and Yodels. The rest, including Twinkies and other Hostess cakes, was acquired by Metropoulos & Co.

Who was the Little Debbie picture? ›

McKee's granddaughter, of course! O.D. thought his granddaughter, Debbie, would be the perfect face for his delicious treats, and on August 23, 1960, the brand was born. The first full-color Little Debbie portrait was created in 1960, the same year as the original line art version.

What is the history of Nutty Buddy? ›

Nutty Buddy was created by Seymour Ice Cream Company in Dorchester, Mass., and named after its owner, Buddy Seymourian. Seymour's ice cream factory was located in a three-story brick building built in the 1850s, but historians cannot agree on the company's founding date.

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